Know Which Midland Neighborhoods to Knock Before You Leave the Shop
Not every block in Midland is worth your time. Some have new roofs, others are scattered acreage where you can only hit five doors an hour. Roofbird reads the area you tell it to — a ZIP, a street, or a whole neighborhood — and ranks every block by housing era, roof wear, hail history, and walkability. It tells you which blocks have weathered roofs, which have been hit by hail recently, and which are dense enough to canvass efficiently. If nothing in view clears the bar, it says so plainly. This is the honest version of 'where should I knock today,' and no lead marketplace can do it because they don't know your territory.
Roofbird has already scanned homes in nearby Texas counties like Parker and Randall, proving the technology works in the region. You can see those scan reports at roofbird.ai/insights.
- Enter any Midland area — from downtown to the suburbs — and get a ranked list of blocks.
- Each block shows housing era, roof wear percentage, hail events in the last 12 months, and walkability.
- Click a suggestion to auto-draw the scan area, or draw your own polygon from scratch.
Every Roof Read from Two Angles at Once – Overhead and Street View
Midland's mix of 1970s ranch homes and newer builds means roof conditions vary wildly. Roofbird reads both the top-down satellite tile and a ground-level Street View image of the façade together. The Street View catches what a satellite alone can't: granule loss, algae, curling shingles, patched sections, rusted flashing. It also compares the roof against its immediate neighbors. If the houses on either side have been re-roofed and this one hasn't, that's flagged — because a street where neighbors have already gone new is the strongest social proof in the trade.
The AI assigns a 0-100 priority score with a plain-English verdict and specific reasons. Each lead shows roof material, condition, estimated roof age (read off the shingles, not the building's year built), wear signs, both images, estimated squares and job-value range, and a ready-to-say door pitch.
- Two-angle analysis catches side-visible wear a top-down tile can't.
- Neighbor comparison flags streets where social proof is high.
- Each lead includes a plain-English verdict and specific wear signs.
Two Scores: 'Needs a Roof' vs. 'Will Decide Now'
Every lead in Midland carries two numbers. NEED is how badly the roof needs replacing — based on condition and roof age only. NOW is whether anything is forcing a decision on this specific house: visible active damage (tarp, missing shingles, exposed decking), hail damage on this particular roof, a purchase in the last 18 months, patching already attempted, or neighbors who have re-roofed. Alongside it is a one-line 'why now' in plain words.
Neighborhood hail does NOT raise the NOW score — every home in the scan shares it, so it can't separate one door from the next. That's the opposite of storm-chasing lists, and it's why Roofbird's ranking is trustworthy. Where a hail event is on record, Roofbird also shows roughly how long the homeowner has left to file an insurance claim, based on Texas's typical notice deadline — a countdown, not a guess about whether they'll win.
- NEED score: roof condition and age only.
- NOW score: active damage, recent sale, patching, neighbor re-roofs.
- Hail claim window estimate based on Texas state deadlines.
Full Property Records and DNC-Scrubbed Contacts
Open a house for 1 credit and Roofbird shows the full property record: owner name, whether they live there or it's an absentee/rental, estimated market value, year built, last sale date, beds/baths, square footage, lot size, stories, garage, property tax, and mortgage lender. It also estimates the owner's equity, because equity decides whether someone can say yes.
The same credit brings the phones and email. Every number is DNC-scrubbed and labeled: 'clear' means safe for a manual sales call, 'DNC' means don't call it, 'verify' means unknown. A failed lookup is refunded, though a nobody-listed answer is charged. No texts or auto-dialler: manual dialling only.
- Open a house for 1 credit: owner, occupancy, value, equity, and more.
- DNC-scrubbed contacts: only 'clear' numbers are recommended for calling.
- No cost for lookups that return no contact.
Work the List Like a CRM: Filter, Tag, Export
View leads as cards or a side-by-side table with sticky headers, frozen actions, zoomable imagery, and one-click open. Filter on everything Roofbird knows: owner-occupied vs. absentee, has a live trigger, active damage visible, insurance claim window still open, minimum need score, minimum roof age, minimum owner equity, and contact state including 'callable' (at least one DNC-clear number). Add your own tags. Export or print door-hanger PDFs for the route, on every credit pack.
Low-quality roofs are dropped before they reach your list and never use your credits. Re-scanning an area surfaces genuinely new homes instead of the same roofs again.
- Filter by occupancy, trigger, damage, claim window, need score, equity, and more.
- Export or print door-hanger PDFs for your Midland route.
- Only charged for leads worth working — low-quality roofs are excluded.
Pricing: Credit Packs, No Subscription, No Per-Lead Fees
Free trial: 10 credits, no card, and it ranks up to 1,000 houses. Then one-off credit packs: Starter $49 for 49 credits, Crew $99 for 125, Hunter $199 for 300, Pro $399 for 800. No subscription, nothing renews, and bought credits never expire. Every pack gets the whole product, export included; bigger packs only cost less per credit. Opening a house costs 1 credit, and drawing areas and ranking every roof in them is free. Never per lead.
- Free trial: 10 credits, no card, ranks up to 1,000 houses.
- Credit packs from $49: Starter $49 for 49, Crew $99 for 125.
- Hunter $199 for 300 credits, Pro $399 for 800.
- No subscription, credits never expire. Drawing and ranking areas is free.