Blog/leads

Find Homeowner Contact Info for Roofing Prospecting

Stop buying shared leads. Roofbird gives you DNC-scrubbed homeowner phone and email for every roof lead, gated behind a single click.

JT
Jake Thompson
Roofbird
July 28, 2026

The Problem: You Need a Name, a Number, and a Reason to Knock

Every roofing sales conversation starts the same way: you need to know who lives at the house, whether they own it, and how to reach them. Without that, you're knocking blind or buying a lead that four other contractors already called.

Pay-per-lead marketplaces like Angi, HomeAdvisor, and Thumbtack sell you a form fill from a homeowner who may or may not be the decision-maker. They give you a name, a phone number the homeowner typed in, and a vague "interested in roofing" checkbox. The same lead goes to several contractors, so by the time you call, the homeowner has heard the same pitch twice. The bill is per lead, quoted by territory, and the vendor generally does not publish a rate card you can check before you get on a call. You are renting the same name as your competitor.

Roofbird does the opposite. It finds the homeowner's name, phone, and email from public property records and scrubs every number against the federal Do Not Call (DNC) registry before you ever spend a credit. Here's exactly how it works and why it changes your prospecting.

Step 1: Roofbird Finds the Owner, Not Just the Address

When you scan a neighbourhood with Roofbird, it reads satellite and street-level imagery to identify every roof that shows signs of wear or damage. But a roof isn't a lead until you know who owns it.

For every roof that passes the quality filter, Roofbird pulls the full property record from county assessor data. That record includes:

  • Owner name
  • Owner occupancy status (live-in owner vs. absentee/rental)
  • Estimated market value and confidence level
  • Year built, beds/baths, square footage, lot size, stories, garage
  • Last sale date and price
  • Annual property tax
  • Mortgage lender
  • Estimated owner equity (how much of the home they own free and clear)

All of this comes with the roof read (1 credit per 8 roofs) or when you open the house (1 credit). The phones and email come with the owner lookup. If the deed record can't support an equity estimate, Roofbird says so instead of guessing. If you want to compare this with the older approach of pulling contacts by hand, see how to get a homeowner's phone number from an address.

Step 2: The Phone and Email Are Gated, and DNC-Scrubbed

Every lead card shows a small lock icon next to the phone and email fields. Opening the house (1 credit) reveals them, and that is where the credit goes. But here's the part that matters: every number has already been checked against the federal Do Not Call registry. Roofbird labels each number with one of three statuses:

  • Clear – The number is not on the DNC list. You can call it manually for sales.
  • DNC – The number is on the registry. Do not call it.
  • Verify – The number could not be confirmed either way. Treat it as unknown and check state-specific rules.

Manual dialling only. No texts, no auto-dialler, no robocalls. If the lookup itself fails, the credit is refunded. If it comes back with "nobody listed", that is a real answer and it is charged, but you still have the property record and you know you need another route to that homeowner, whether that's direct mail, a door knock, or skip tracing. If you're weighing skip tracing against what Roofbird already does, the comparison is here.

Step 3: You Decide Who to Call Based on More Than a Number

Unlocking a phone number is pointless if the homeowner isn't ready to buy. That's why Roofbird gives you two scores on every lead before you ever spend a credit:

  • NEED score – How badly the roof needs replacement, based on roof material, condition, estimated roof age (read off the shingles, not the building year), and visible wear signs.
  • NOW score – Whether anything is forcing a decision right now: visible active damage (tarp, missing shingles, exposed decking), hail damage on this specific roof, a recent home purchase (within 18 months), patching already attempted, or neighbours who have re-roofed.

Neighbourhood hail data is deliberately excluded from the NOW score because every home in the scan shares it. It can't separate one door from the next, so it belongs in the pitch, not the ranking. The NOW score is about what's unique to this house.

Before you unlock a single phone number, you can filter your list to only show leads where the owner lives there, has a NOW score above a threshold you set, and has at least one "Clear" number. That filter alone saves you hours of cold calling dead ends. If you want the mechanics of the scoring, how Roofbird reads a roof from imagery walks through it.

Step 4: Work the List Like a CRM, Not a PDF

You don't have to unlock every lead individually. Roofbird's list view shows all your leads in a sortable table with sticky headers and inline unlock buttons, or as cards if you prefer. You can:

  • Sort by NEED score, NOW score, owner equity, or roof age
  • Filter by owner occupancy, trigger presence, DNC status, or minimum equity
  • Select multiple leads and unlock their contacts in one batch
  • Export the list to your own CRM or spreadsheet

For a typical morning route, you might scan a neighbourhood, filter to owner-occupied homes with a high NOW score and a "Clear" phone, unlock the contacts you plan to work, and head out the door with a printed door-hanger PDF for each stop. If your leads already live in JobNimbus or AccuLynx, the CRM integrations mean you don't have to re-key them.

What You Don't Get (and Why That's Good)

Roofbird doesn't sell you shared leads. It doesn't give you a phone number that four other contractors already called. It doesn't charge you for roofs that don't meet your criteria. And it never re-assesses a roof that someone else already scanned, so re-scanning a neighbourhood only surfaces genuinely new homes.

Rejected roofs (low quality, already assessed) never touch your credits, and a failed lookup is refunded. You're charged for doors worth working, not for every roof the satellite saw. If you want the structural argument for why exclusive beats shared, stop buying shared roofing leads lays it out.

Pricing That Matches the Workflow

Roofbird runs on one meter: credits. Looking is free, acting costs.

  • Free trial: 10 credits, no credit card, no expiry. It also ranks up to 1,000 houses.
  • Then one-off credit packs, no subscription, nothing renews, and bought credits never expire:
    • Starter: $49 for 49 credits ($1.00 per credit)
    • Crew: $99 for 125 credits ($0.79 per credit)
    • Hunter: $199 for 300 credits ($0.66 per credit)
    • Pro: $399 for 800 credits ($0.50 per credit)
  • Unlimited service areas with every pack, as many and as large as you like.

What a credit buys:

  • Reading a roof properly, both photographs and the property record together: 1 credit per 8 roofs.
  • The owner's name, phone and email: 1 credit per 2 roofs.
  • Opening a house completely: 1 credit.

Opening a house completely means the roof read in full with the imagery date, the street address, the owner's name and mailing address, whether they live there, DNC-flagged phone numbers, an email where one exists, and the whole property record. A failed lookup is refunded; an answer of "nobody listed" is charged.

Scanning new ground and ranking every roof in it costs nothing, at any size. Every pack gets the whole product; a bigger pack only costs less per credit. A typical list (read about 80 roofs, owners for the best 30) uses about 20-25 credits, so Starter is about two lists and Crew about five. Never per lead. The full pricing breakdown is here if you want to run your own numbers.

FAQ

Q: Are the phone numbers on Roofbird checked against the Do Not Call registry? A: Yes. Every number is DNC-scrubbed before it appears on a lead card. Numbers are labelled "Clear" (safe to call manually), "DNC" (do not call), or "Verify" (unconfirmed). You can filter your list to only show leads with at least one "Clear" number.

Q: Can I use Roofbird to send automated texts or robocalls? A: No. Roofbird's terms of service require manual dialling only. The contact data is intended for personal sales calls or direct mail, not for any form of automated communication.

Q: What if a lead has no phone number or email? A: If the lookup fails, the credit is refunded; a "nobody listed" answer is charged. Either way you still see the full property record and roof scores, so you can decide whether to door-knock or send direct mail based on the NEED and NOW scores.

Q: How does Roofbird find the homeowner's email? A: Email addresses are sourced from public records and data aggregators where available. Not every lead will have an email. If one exists, it appears alongside the phone number behind the same unlock.

Q: Is the homeowner contact info exclusive to me? A: Yes. Roofbird does not sell the same lead to multiple contractors. Each lead is generated from your scan of a specific area, and no other Roofbird user sees that home unless they scan the same area independently. Because scans are tied to your account, you're the only one who gets that lead.

Q: Do I get the property record for free, or do I pay for it twice? A: The property record comes with the roof read, in one go. There is no separate records purchase. Paying twice for the same house never made sense.

Your Next Move

Stop paying for leads that four other contractors already called. Roofbird gives you the homeowner's name, a DNC-scrubbed phone number, and a reason to call, all from one scan. Sign up for the free trial, scan your first neighbourhood, and open your first doors. If you'd rather see what a scored area looks like before you commit, you can look at one live without signing up.

New in Roofbird

Now with the homeowner's contact details on every lead

Finding the roof is half the job — you still have to reach the owner. Roofbird now unlocks the homeowner's name, phone, email, and mailing address on any lead, every phone DNC-scrubbed so you know who's safe to call, plus whether they're an owner-occupant or an absentee owner. No skip-tracing tools, no bought lists: find the roof, get the owner, call or mail the same day.

Written by

Jake Thompson

Roofbird

Have a question about anything in this post? Reach the Roofbird team at support@roofbird.ai.

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